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Archive for August, 2009

Is Bridal Important to Your Business?

August 6th, 2009 Ellen No comments

National Jeweler article titled:  “20 Percent Spend More Than Planned”

July 13, 2009


Eighty percent of couples are not downsizing their engagement ring as a result of the current economy, according to The Knot 2009 Jewelry Study.


National Jeweler article titled:  “Bridal Revisited”

July 27, 2009

All the promotion in the world, however, can’t change the fact that bridal customers aren’t spending as much money as they used to, evident in the diamonds they are choosing as center stones.

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