In the News: MEDIAWEEK, October 5, 2009
Condé Nast to Close Modern Bride
and Elegant Bride.
1. Are you surprised?
2. Have your bridal designer partners signed you up for itty bitty store tags in these magazines?
3. These magazines have underperformed for years, obviously. Did you receive your money’s worth?
4. Why are designers continuing to use bridal magazines when the bulk of what’s left of their readers are already engaged?
5. Can someone stop the insanity?
Read more:
http://www.mediaweek.com
Categories: Ellen's Articles